Short-form video content is ~all the rage~ these days, so we’re thrilled to announce that you can schedule and auto-publish YouTube Shorts with Loomly!
When you upload a portrait/vertical video under 60 seconds to Loomly, it will automatically be published as a Short.
Learn how to connect your YouTube account to Loomly, supported media specifications, and more Loomly’s YouTube features here!
Craft, schedule, & auto-post content to all your social channels, then track analytics and manage interactions from a single, easy-to-use dashboard.
Shorts is the spot to shoot, share, and binge short videos (60 seconds or less) on YouTube. It’s where you can go to start trends, try out a dance challenge, bring your hilarious ideas to life, and more. There’s no fancy equipment needed, and no limit on what you can create.
Learn more on YouTube!
Here’s why you should be using Shorts as part of your marketing strategy:
Between posting Reels to Facebook and Instagram as well as YouTube Shorts, Loomly is your one-stop-shop for managing your videos on social media.
If you’re new to the world of YouTube Shorts, here are some best practice ideas to keep in mind:
Get straight to the point and get your viewers excited within the first few seconds.
Mix up your content, sounds, and video snippets to keep your content interesting.
Make sure your content is cohesive and that your Shorts are relevant to your main brand so that audiences are clear what you stand for.
Shorts shouldn’t just be long-form videos chopped down to 60 seconds. Make the content digestible and differentiated.
Not sure how to use YouTube Shorts as part of your marketing strategy? Here are some ideas to get you started:
Show behind the scenes of your videos, bloopers, and outtakes as a way to tie into your main channel while providing more personality.
Showcase your product in 60 seconds or less to communicate how easy it is to use or what a transformation it can provide.
Using a combination of long-form and short-form videos can make every launch a success by maximizing the ways that potential customers can engage with your products. Plus, you can tease upcoming releases to drive interest ahead of time.
Since Shorts can be created on any phone, they’re a great way to get your customers involved and to show how they’ve benefited from what you have to offer.
What’s next?
Keep an eye out for more exciting releases coming your way soon! As always, a huge thank you to our customers for driving our innovation and allowing Loomly to help you succeed on social media.
Ready to see for yourself? Start your free 15-day trial now!